Herbalife Nutrition, the world-renowned diet, and fitness supplement company, continues to help its customers feel good and look good, too. The company is based in Los Angeles and has partnered with the Fashion Institute of Design & Merchandising to encourage student creativity by presenting a fashion challenge. Fifteen students were chosen to create and design a unique line of activewear that will carry the Herbalife brand. Starting the new school year off with a bang, this challenge is specific to the Advanced Study Program, and the International Manufacturing and Product Development.
The Fashion Institute of Design and Merchandise students who will be participating in the design challenge for Herbalife will form different teams to design activewear and build a collection geared to an active and healthy lifestyle. When the students present their creations, they are to include fabric, color, theme, production, and strategies for sourcing. They will be presenting to the Herbalife team and the Fashion Institute of Design and Merchandising family members. They will also need to demonstrate how the individual student plans to market the designed collection.
The Fashion Institute of Design and Merchandising is among the highest rated fashion and design schools in the world and is the top choice for this partnership with Herbalife Nutrition. This particular Advanced Study Program project has begun and will continue until the spring of 2019. FIDM has been working in partnership with global brands for twenty-six years, creating design competitions.
Herbalife Nutrition is a multi-level, global marketing corporation that develops its own products, markets and sells a variety of nutritional supplements, sports nutrition, weight management, and personal care products. The company was founded in 1980 by Mark Hughes. Currently, Herbalife has about eight thousand people in various positions within the company. The corporate location for the company is in the Cayman Island, but it is headquartered in Los Angeles.
Herbalife operates in more than ninety-four countries and has an independent distributorship of over three million. The company started with only weight loss management supplements sold from the trunk of Mark Hughes’ car. The premises of the weight loss supplement program came from issues that his mother had with her weight. The products will continue to benefit a vast number of people through the ages.