Arthur is a real estate investor and technology expert. In an interview, the entrepreneur was asked to explain the marketing strategy that works well to generate new business other than referrals. He urges people to use their previous experiences. The executive contends that he was lucky to have vast knowledge in matters of investment. Becker asserts that he did not invest much in developing marketing strategies given that his name was already known in the market. However, Becker urges individuals who are planning to start their own businesses to institute a committed marketing team that will promote their brands.
He contends that referrals play an integral role in marketing one’s product and services. However, entrepreneurs should invest in business cards, promotional shirts and pens, and billboards to popularize their brands in the market. In addition, Arthur Becker says that businesspersons should seek to persuade people to see their vision and talent as a way of enhancing their products and services in the market. Arthur asserts that in the last few months, he has not made difficult decisions, except arriving at the ideal prices for his real estate properties and design elements. He posits that these two aspects forces people to make calculated decisions given that entrepreneurs must study the market and design trends on a regular basis. Visit Bloomberg to know more.
When asked on what he thinks that makes him successful, Becker responded by saying that he managed to come to the market at the ideal time. He goes on to add that hard work and focus on his business has helped him to succeed in the competitive market.
About Arthur Becker
The chairman of the Zinio has extensive experience in technology and application management solutions. He has worked for NaviSite and Vera Wang Fashion Corporation. In 2011, he invested in the lucrative real estate industry. He contends that his company, Madison Partners, sets him apart in technology and real estate business.
In his new business, Arthur Becker is developing high-end townhouses in different regions, including Florida and New York. He purchases houses, renovates them then leases or sales them at a profit. For 23 years, Arthur was married to the revered fashion designer, Vera Wang. Arthur contends that his experience at the Vera Wang Fashion Company has helped him in enhancing his real estate business.